Red Deer Food Bank
The Red Deer Food Bank provides essential emergency food support for residents of central Alberta. They approached us to help update their brand identity and we were deeply inspired by the spirit of the employees, volunteers, and businesses who come together to provide such an essential service.
We used this opportunity to enliven the brand with an updated logo, vibrant colours, and engaging characters we dubbed "The Helpers." This approach creates a joyful identity that celebrates those who come together to provide for their community - and invites everyone to get involved.
